A house of brands,
not a single-SKU business
Four owned brands built on the same model — genuinely useful products for an underserved audience, backed by real support — plus three distributed partner brands carried into Australian retail.
Brands we design,
own and stand behind
Opel Mobile
Purpose-built phones for seniors, kids getting a first phone, and the vision or hearing impaired. Big buttons, SOS, hearing-aid compatibility, a large-font color manual and a charging cradle — designed for the person opening the box, not the reviewer.
Lite Opel
A streamlined device range sitting at accessible entry points — designed to bring simplicity and reliability to a wider audience, while extending the Opel umbrella deeper into retail planograms.
3Paws
Smart and fun pet-tech products for pet owners,
tapping into a fast-growing consumer category
adjacent to our core distribution network.
Lucca
Contemporary, time-saving home appliances for
homeowners, rounding out the house of brands
into a fourth category.
Partner brands we carry
into Australian retail
Alongside our owned brands, we distribute established global names into major retail channels, with the same in-market stock holding, merchandising and support that makes our owned brands easy to range.
One brand,
every underserved segment
Alongside our owned brands, we distribute established global names into major retail channels, with the same in-market stock holding, merchandising and support that makes our owned brands easy to range.
Lite 5, BigButton M, Lite 4G, FlipFold, FlipPhone 6, Flip X, TouchFlip, SmartFlip 4G.
Big buttons, SOS, hearing-aid compatibility and a charging cradle — including the TouchFlip, rated the best phone for seniors by SafeWise.
Home Phone, Home Phone 2.
A home phone that runs on the 4G mobile network — no landline needed — with a quick-activate SOS function for emergencies.
Smart Kids Phone, Lite Opel Flip, Lite Opel Candybar, Nickwatch.
Used by kids, designed by parents — a safe first step into owning a phone, plus a GPS smartwatch for younger children.
S55, S65, 65SX, SmartX65, Smart65R, Smart55R, Smart55Q, Smart65Q, Smart J5, Rugged60Q.
No-fuss Android phones without the bloatware — 4G, Bluetooth and a headphone jack, with intuitive settings for every age.
R8, R10.
Easy-to-use Android tablets in two screen sizes, for browsing, video calls and staying in touch.
SafetyPendant.
A wearable personal safety device with a fall sensor, health alert and security alarm — peace of mind for the whole family.
Phone accessories, Travel Power Bank.
Add-ons made to match the Opel Mobile range, ready to sit on shelf alongside the handsets.
Specifications and trade terms vary by market and ranging partner — details available on request.
Let's put a
proposal together
Whether it’s an existing owned brand, a distributed partner brand, or a white-labelled range built for your shelf, we’re glad to talk.